{"id":13111,"date":"2026-01-29T11:45:28","date_gmt":"2026-01-29T11:45:28","guid":{"rendered":"https:\/\/studium-und-dann.com\/?p=13111"},"modified":"2026-03-18T11:33:12","modified_gmt":"2026-03-18T11:33:12","slug":"spielzeug-neu-denken-gruenderin-jenny-und-ihr-start-up-tapari","status":"publish","type":"post","link":"https:\/\/studium-und-dann.com\/?p=13111","title":{"rendered":"Spielzeug neu denken: Gr\u00fcnderin Jenny Rink und ihr Start-Up &#8222;Tapari&#8220;"},"content":{"rendered":"\n<figure class=\"wp-block-audio\"><audio controls src=\"https:\/\/studium-und-dann.com\/wp-content\/uploads\/2026\/02\/SuD-Jenny-Rink-final-.mp3\"><\/audio><\/figure>\n\n\n\n<p style=\"font-size:26px;font-style:normal;font-weight:600\">In dieser Folge sprechen wir mit Gr\u00fcnderin Jenny Rink \u00fcber ihr Start-Up Tapari, das interaktive H\u00f6rspielteppiche herstellt. Du erf\u00e4hrst, wie Jenny w\u00e4hrend ihres Studiums an der Hochschule Darmstadt im Wahlfach \u201eCreative Entrepreneurship\u201c die Idee hierzu hatte und wie sie Jahre sp\u00e4ter schlie\u00dflich das Projekt mit Unterst\u00fctzung eines Stipendiums in die Tat umgesetzt hat. Au\u00dferdem reden wir dar\u00fcber, vor welchen Herausforderungen Jenny heute als CEO ihres eigenen Unternehmens steht- und warum es sich auch lohnt, zu gr\u00fcnden, wenn man &#8222;nicht der klassische Gr\u00fcndertyp&#8220; ist.<\/p>\n\n\n\n<div class=\"wp-block-media-text alignwide has-media-on-the-right is-stacked-on-mobile is-vertically-aligned-top fullwidth-inhalt has-black-color has-text-color has-background has-link-color wp-elements-c99756745de6c7de69e267024486888b\" style=\"background-color:#a94611;grid-template-columns:auto 35%\"><div class=\"wp-block-media-text__content\">\n<h3 class=\"wp-block-heading has-white-color has-text-color has-link-color wp-elements-ea929518402a356d7c0439c0e6ecc4fe\">Jenny \u00fcber die Idee hinter den Tapari-H\u00f6rspielteppichen<\/h3>\n\n\n\n<p class=\"has-white-color has-text-color has-link-color has-medium-font-size wp-elements-69a995df6e37597c51d6b2bddcd33100\">\u00bbDie Fantasie und die Realit\u00e4t sollen halt immer mehr miteinander verschmelzen und somit zum Abenteuer werden.\u00ab<\/p>\n<\/div><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"1170\" height=\"1170\" src=\"https:\/\/studium-und-dann.com\/wp-content\/uploads\/2026\/02\/HS_Darmstadt_neu-1170x1170.jpeg\" alt=\"Bild zur Episode, worauf das Logo der Hochschule Darmstadt und das Logo des Podcasts (&amp;-Zeichen, welches \u00fcber eine Linie mit einem Papierflieger verbunden ist) zu sehen sind. \" class=\"wp-image-16452 size-full\" srcset=\"https:\/\/studium-und-dann.com\/wp-content\/uploads\/2026\/02\/HS_Darmstadt_neu-1170x1170.jpeg 1170w, https:\/\/studium-und-dann.com\/wp-content\/uploads\/2026\/02\/HS_Darmstadt_neu-770x770.jpeg 770w, https:\/\/studium-und-dann.com\/wp-content\/uploads\/2026\/02\/HS_Darmstadt_neu-150x150.jpeg 150w, https:\/\/studium-und-dann.com\/wp-content\/uploads\/2026\/02\/HS_Darmstadt_neu-768x768.jpeg 768w, 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href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fstudium-und-dann.com%2F%3Fp%3D13111&#038;title=Spielzeug%20neu%20denken%3A%20Gr%C3%BCnderin%20Jenny%20Rink%20und%20ihr%20Start-Up%20%26%238222%3BTapari%26%238220%3B\" aria-label=\"Share on Facebook\" rel=\"noopener nofollow\" target=\"_blank\" class=\"wp-block-outermost-social-sharing-link-anchor\">\n\t\t<svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M12 2C6.5 2 2 6.5 2 12c0 5 3.7 9.1 8.4 9.9v-7H7.9V12h2.5V9.8c0-2.5 1.5-3.9 3.8-3.9 1.1 0 2.2.2 2.2.2v2.5h-1.3c-1.2 0-1.6.8-1.6 1.6V12h2.8l-.4 2.9h-2.3v7C18.3 21.1 22 17 22 12c0-5.5-4.5-10-10-10z\"><\/path><\/svg>\t\t<span class=\"wp-block-outermost-social-sharing-link-label screen-reader-text\">\n\t\t\tShare on Facebook\t\t<\/span>\n\t<\/a>\n<\/li>\n\n\n<li style=\"color: #228597; \" class=\"outermost-social-sharing-link 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class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\">Akademischer Werdegang<\/h3>\n\n\n\n<div style=\"height:24px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-media-text\" style=\"grid-template-columns:18% auto\"><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"1170\" height=\"1170\" src=\"https:\/\/studium-und-dann.com\/wp-content\/uploads\/2026\/02\/Darmstadt_Logo_neu-1170x1170.jpg\" alt=\"Logo der Hochschule Darmstadt\" class=\"wp-image-16454 size-full\" srcset=\"https:\/\/studium-und-dann.com\/wp-content\/uploads\/2026\/02\/Darmstadt_Logo_neu-1170x1170.jpg 1170w, https:\/\/studium-und-dann.com\/wp-content\/uploads\/2026\/02\/Darmstadt_Logo_neu-770x770.jpg 770w, https:\/\/studium-und-dann.com\/wp-content\/uploads\/2026\/02\/Darmstadt_Logo_neu-150x150.jpg 150w, https:\/\/studium-und-dann.com\/wp-content\/uploads\/2026\/02\/Darmstadt_Logo_neu-768x768.jpg 768w, https:\/\/studium-und-dann.com\/wp-content\/uploads\/2026\/02\/Darmstadt_Logo_neu-1536x1536.jpg 1536w, https:\/\/studium-und-dann.com\/wp-content\/uploads\/2026\/02\/Darmstadt_Logo_neu-2048x2048.jpg 2048w, https:\/\/studium-und-dann.com\/wp-content\/uploads\/2026\/02\/Darmstadt_Logo_neu-100x100.jpg 100w, https:\/\/studium-und-dann.com\/wp-content\/uploads\/2026\/02\/Darmstadt_Logo_neu-370x370.jpg 370w\" sizes=\"auto, (max-width: 1170px) 100vw, 1170px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<p><strong>Leadership in the Creative Industries<\/strong>, Hochschule Darmstadt<\/p>\n\n\n\n<p>M.A.\/2019-2021<\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background edu-separator is-style-wide\" style=\"background-color:#228597;color:#228597\" id=\"edu-separator\"><\/div>\n\n\n\n<div class=\"wp-block-media-text\" style=\"grid-template-columns:18% auto\"><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"1170\" height=\"1170\" src=\"https:\/\/studium-und-dann.com\/wp-content\/uploads\/2026\/02\/Darmstadt_Logo_neu-1170x1170.jpg\" alt=\"Logo der Hochschule Darmstadt\" class=\"wp-image-16454 size-full\" srcset=\"https:\/\/studium-und-dann.com\/wp-content\/uploads\/2026\/02\/Darmstadt_Logo_neu-1170x1170.jpg 1170w, https:\/\/studium-und-dann.com\/wp-content\/uploads\/2026\/02\/Darmstadt_Logo_neu-770x770.jpg 770w, https:\/\/studium-und-dann.com\/wp-content\/uploads\/2026\/02\/Darmstadt_Logo_neu-150x150.jpg 150w, https:\/\/studium-und-dann.com\/wp-content\/uploads\/2026\/02\/Darmstadt_Logo_neu-768x768.jpg 768w, https:\/\/studium-und-dann.com\/wp-content\/uploads\/2026\/02\/Darmstadt_Logo_neu-1536x1536.jpg 1536w, https:\/\/studium-und-dann.com\/wp-content\/uploads\/2026\/02\/Darmstadt_Logo_neu-2048x2048.jpg 2048w, https:\/\/studium-und-dann.com\/wp-content\/uploads\/2026\/02\/Darmstadt_Logo_neu-100x100.jpg 100w, https:\/\/studium-und-dann.com\/wp-content\/uploads\/2026\/02\/Darmstadt_Logo_neu-370x370.jpg 370w\" sizes=\"auto, (max-width: 1170px) 100vw, 1170px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<p><strong>Interactive Media Design<\/strong>, Hochschule Darmstadt<\/p>\n\n\n\n<p>B.A.\/2015-2019<\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background edu-separator is-style-wide\" style=\"background-color:#228597;color:#228597\" id=\"edu-separator\"><\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-media-text\" style=\"grid-template-columns:18% auto\"><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"944\" height=\"629\" src=\"https:\/\/studium-und-dann.com\/wp-content\/uploads\/2026\/01\/Tapari_Logo.png\" alt=\"Logo der Firma Tapari: Eine Landkarte mit Kopfh\u00f6rern\" class=\"wp-image-13113 size-full\" srcset=\"https:\/\/studium-und-dann.com\/wp-content\/uploads\/2026\/01\/Tapari_Logo.png 944w, https:\/\/studium-und-dann.com\/wp-content\/uploads\/2026\/01\/Tapari_Logo-770x513.png 770w, https:\/\/studium-und-dann.com\/wp-content\/uploads\/2026\/01\/Tapari_Logo-768x512.png 768w\" sizes=\"auto, (max-width: 944px) 100vw, 944px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<p><strong>Co-Founder und CEO<\/strong>, Tapari<\/p>\n\n\n\n<p>Aufgaben: Strategische Leitung, Produktentwicklung und -koordination, Projektmanagement, Koordination von Partnern und Dienstleistern, Produkttests, F\u00f6rdermittel- und Finanzierungsakquise, Marketing und Au\u00dfenkommunikation, Teamorganisation<\/p>\n<\/div><\/div>\n<\/div><\/div>\n\n\n\n<details id=\"wpcast-accordion\" class=\"wp-block-details wpcast-accordion has-white-color has-text-color has-background has-link-color has-medium-font-size wp-elements-5f72277d973bac633897bb9f7a2da6f8 is-layout-flow wp-block-details-is-layout-flow\" style=\"background-color:#228597;font-style:normal;font-weight:400;text-transform:none\"><summary>KAPITELMARKEN<\/summary>\n<p>00:00 \u2013 Intro<\/p>\n\n\n\n<p>00:36 \u2013 Vorstellung unserer G\u00e4stin Jenny<\/p>\n\n\n\n<p>01:38 \u2013 Der Weg zur Unternehmensgr\u00fcndung<\/p>\n\n\n\n<p>19:38 \u2013 Studium an der Hochschule Darmstadt<\/p>\n\n\n\n<p>32:55 \u2013 Ausblick und Abschluss<\/p>\n<\/details>\n\n\n\n<h3 class=\"wp-block-heading\">Links zur Folge<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"has-medium-font-size\" style=\"font-style:normal;font-weight:300\">LinkedIn Profil: <a href=\"https:\/\/www.linkedin.com\/in\/jennifer-rink-bb55841b3\/\" data-type=\"link\" data-id=\"https:\/\/www.linkedin.com\/in\/jennifer-rink-bb55841b3\/\">LinkedIn<\/a><\/li>\n\n\n\n<li class=\"has-medium-font-size\" style=\"font-style:normal;font-weight:300\">Arbeitgeber: <a href=\"https:\/\/tapari.de\" data-type=\"link\" data-id=\"https:\/\/tapari.de\">Tapari<\/a><\/li>\n\n\n\n<li class=\"has-medium-font-size\" style=\"font-style:normal;font-weight:300\">Hochschule: <a href=\"https:\/\/h-da.de\" data-type=\"link\" data-id=\"https:\/\/h-da.de\">Hochschule Darmstadt<\/a><\/li>\n<\/ul>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>In dieser Folge sprechen wir mit Gr\u00fcnderin Jenny Rink \u00fcber ihr Start-Up Tapari, das interaktive H\u00f6rspielteppiche herstellt. Du erf\u00e4hrst, wie Jenny w\u00e4hrend ihres Studiums an der Hochschule Darmstadt im Wahlfach \u201eCreative Entrepreneurship\u201c die Idee hierzu hatte und wie sie Jahre sp\u00e4ter schlie\u00dflich das Projekt mit Unterst\u00fctzung eines Stipendiums in die [&#8230;]<\/p>\n","protected":false},"author":14,"featured_media":13114,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"audio","meta":{"footnotes":""},"categories":[10,11,71],"tags":[12,14,17,32,34,35,36,46],"qtserie":[9],"class_list":["post-13111","post","type-post","status-publish","format-audio","has-post-thumbnail","hentry","category-podcast","category-interview","category-studium-und-dann-episoden","tag-studium","tag-alumni-stories","tag-alumni","tag-hochschule-darmstadt","tag-start-up","tag-media","tag-ceo","tag-gruenderin","post_format-post-format-audio","qtserie-studium-und-dann-episoden"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Spielzeug neu denken: Gr\u00fcnderin Jenny Rink und ihr Start-Up &quot;Tapari&quot; - STUDIUM &amp; DANN?<\/title>\n<meta name=\"description\" content=\"In dieser Folge sprechen wir mit Gr\u00fcnderin Jenny Rink \u00fcber ihr Start-Up Tapari, das interaktive H\u00f6rspielteppiche herstellt. 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